Social media is now a critical part of the way people in most walks of life communicate and a key part of how work gets done — from corporations to government. * Tomorrow I'm going into a few classes to talk to my students about social media and I decided to create a quiz for them b/c who doesn't love a quiz on the last full day of school?! 5 Tips for Sharing Knowledge through Social Media. These social media essays will improve your knowledge on the subject and make you aware of both the pros and cons of it. Here I go deeper with the Top 100 social media icons to test your social media knowledge. Importance of Social Media Monitor your SEO performance and get insights to increase organic traffic. CNN. While it has been around since the dawn of the World Wide Web, in the last 10 years or so we've seen a surge in both the number and popularity of social media sites. In doing so, your competitor will quite likely take away the customer at hand, along with anyone else listening. It is not just... Authenticity, honesty and open dialogue are key. General Social Media Best Practices: While the tools of social media are easily accessible, the rules of the road are not necessarily intuitive. The sheer amount of data that customers make available through social media alone has web marketers jumping for joy. As you can probably already tell, there's more to social media than often meets the eye. That sharing is the best marketing a brand can ask for. Interactive and instant earning. Weird World. LinkedIN. Even in the age of Google, general knowledge still matters. Another big mistake retailers make is to use social media to talk about what is important to them rather than talking about what is important to the customer. Social media is a tool that is becoming quite popular these days because of its user-friendly features. Q1. Social media platforms like Facebook, Instagram, Twitter and more are giving people a chance to connect with each other across distances. This therefore called for the study to explore and examine how social media has impacted on students’ academic life. Social media gives everyone the ability to discover knowledge and contacts as they exchange information and collaborate, making it an ideal complement to knowledge management. By making social engagement a core part of your operations rather than an afterthought, you have a better shot at fully leveraging its power. While Instagram once held this coveted position, … It’s no longer unusual in any way to post one’s thoughts and knowledge, participate in discussions, ask questions, and leave comments. Social media increases impact and knowledge of world events. Facebook and Twitter are examples of social networks. Publishing content has become exponentially simpler over the last several years, which has helped skyrocket the use of social media. Mark Anthony Poet. Flexible access to content anytime, anywhere renders storage media such as CDs or DVDs much less important. Monitor your product name, … He is the author of three books on retail sales and has nearly three decades of experience. Methodology and theoretical approach of this paper is based on the elements of Game Theory and more precisely, common knowledge. Learn about social media tips, make money online, mask tips, believe in jesus, internet tips. General Knowledge Blogs list ranked by popularity based on social metrics, google search ranking, quality & consistency of blog posts & Feedspot editorial teams review. Discussion networks like Reddit are the ideal outlet for posts that can spark in-depth discussion among users. See and talk to people over the Internet. Others, like Instagram and TikTok, are built to optimize the sharing of photos and videos. For businesses, the shift in web consumerism and accompanying rise in social media brings both opportunity and responsibility. Review networks like Yelp and TripAdvisor add social media aspects to user reviews of products and services. Gone are the days when the platform of media was available only to a bunch of politicians, movie stars, pop and sports sensations, civil right activists, and religious scholars. In 2011, Facebook released data showing that its users were, on average, 3.74 degrees of separation away from one another, making them nearly as connected to each other as Kevin Bacon is to the rest of Hollywood. Predating all of this hype, social learning networks and communities of practice have long existed as ecologies that would encourage collaboration and knowledge sharing. Be sure to integrate social media into your marketing efforts as early as possible to help amplify and solidify your work rather than waiting until the end of a planning cycle to explore social options. Whether you’re starting a social media marketing plan from scratch or redefining an existing social media strategy, we’ve found that taking a moment to reflect on some key questions can be a really valuable exercise.. Though more professional than others, LinkedIn may be considered a social network, as well. For that, it is recommended to pursue social media courses online. The thing about general knowledge is that it should be, well, general. Social media is defined by a number of tools, which includes blogs, Wikis, discussion forums, micro blogs (Twitter etc.) This creates a dialogue that leads to shared posts and engaged followers. Capturing your company's voice and sharing it with the world through social media will open up unique opportunities in all other channels of inbound marketing, including SEO, branding, public relations, sales, and more. What is the largest global social network (by total active users)? Twitter does not provide users with selfie filters…yet. In the years since that study, the network has only continued to grow. You can't get ahead if you're ignoring your customer's online conversations or opting to look the other way. Social media should take your existing brand and solidify it, galvanize it, and bolster it. Previously, there were numerous researches done to investigate the effect of social media utilization for public used. Amazing Things. Ad headlines and copy are harder to fit into an attention-grabbing tweet than a traditional newspaper ad. It's safe to say that the era of social media is just getting started, and the need for social media in business will only become stronger over time. Social media was once just for fun, but not anymore. 2,376 talking about this. Enhance your Knowledge with Fun. Think of it as a means to an end, and not an end in itself. This is by far the most popular social media web site used by seniors 50 and over. Naturally, you might have a lot of pressing social media marketing questions that you’re embarrassed to ask because they seem like common knowledge. Social networks specialize in connecting and exchanging thoughts, ideas, and content with other users—often with users who share tastes and interests. Social media refers to websites and applications that are designed to allow people to share content quickly, efficiently, and in real-time.While many people access social media through smartphone apps, this communication tool started with computers, and social media can refer to any internet communication tool that allows users to broadly share content and engage with the public. Since social media covers so many different kinds of websites and applications, the function of these tools also varies. Fully solved examples with detailed answer description, explanation are given and it would be easy to understand. You can easily get 2-3 marks with the help of Social Science Quiz and GK Questions for TET Exams. Israel Gaudette , Founder, Link Tracker Pro. What makes social media unique is that it is both broad and relatively uncensored. This is also where your online responsibility to your customers begins to take shape. What is social media? There are many different types of social media, and many services could fit into multiple categories. Are they excited by exclusive access to news and/or content? Volunteer at Tutor - General knowledge in Computing and Social Media - Seniors & Aged Care - with Bunbury Seniors Computer Club Inc.. Enquire now at NSW Volunteering. Another thing to consider is that the most commonly-shared content on social media is an image, so it's a good idea to include an image with your posts. This will dramatically increase your chances that one of your followers will share the post with their network. Looking for sources? Read Essay on Social Media here. While any individual can sign up for social media, social media platforms have become an important part of marketing for businesses of all sizes. Over the last several years, there has been an explosion of growth in popular social media platforms like Facebook, Twitter, Google+, LinkedIn, YouTube, Pinterest, and many others. and social networking sites (Facebook). Let's dive in! With more than 2.2 billion users (and a billion on Instagram), … And with the use of social media, that impact is just one click away. Social Media General Knowledge Best MCQ Quiz. In some ways, this would be true, but if that's the only reason you are getting involved in social media, it won't be beneficial. For some people, “social” will always mean frivolity and time wasting. The ultimate link analysis tool, complete with competitor insights. In virtual communities, knowledge intervention by an expert can ensure knowledge creation and knowledge dissemination on a continuous basis. Here are the basics of understanding social media and how it can be used to help promote your business. Which social network does not provide users with selfie filters? To simplify the selection of social channels I divide social media options into 9 categories by key characteristics. The real magic, however, lies in the opportunity to grow lasting and scalable relationships with your organization's customer base through social media. Facebook. Key Principles for Social Media Managers: Social media is about conversations, community, connecting with the audience and building relationships. In fact, social media users may be turned off by the retailer who opens accounts and does not engage with clients or the public. It’s a new communications landscape, with tremendous opportunities but also a lot to learn. Whether you're new to social media or just looking to close a few knowledge gaps, we're glad you stopped by. Social media is any digital tool that allows users to quickly create and share content with the public. Blogging sites like WordPress may also be included in the discussion network category, though some would consider blogging its own type of social media. See how complete and consistent your business’s location appears across the web. Media/News Company. Blogs: can be used to tell the public or stakeholder groups about agency activities and gives readers the opportunity to provide comments. Quick access to whitepapers, reports, guides, webinars, and case studies. At the company level, social media allows you to have a conversation with your audience, gain customer feedback, and elevate your brand. Social Referral can be used even if your organization is not interested in Social Media options. If you'd rather print it out and take it with you, we have a handy-dandy PDF of the entire guide available for you to download. Stay with us and read more about smart ways of obtaining real value from the use of social media in knowledge sharing. 3. “Social media has created several problems, including threats to the stability of the monarchy. So, using the dashboard we achieve two things: a) we don't visit social media sites often and waste time in switching between them. Users can leave detailed responses in the comment section, and other users can respond directly to those comments, allowing for conversations to grow and develop organically. Welcome to The Beginner's Guide to Social Media! These awesome web-sites will help you to expand your general knowledge from Art and History to Science and Philosophy. 4. Whether you are running a small, local operation, or heading a global, enterprise-level effort, the statistics above make it clear: Your customers are online. Promote your company culture on social media Social media channels act as a window to a business. Social media, especially Twitter and Facebook, are widely used by the young generation. While many people access social media through smartphone apps, this communication tool started with computers, and social media can refer to any internet communication tool that allows users to broadly share content and engage with the public. At the same time, media digitization is changing the face of the entertainment industry. Incorporating social listening into product development work can act as an early warning system, save on customer service costs, provide valuable development feedback, and even help identify ideal beta testers without much expense. However, most social media sites start with a user creating a profile, usually by providing a name and an email address. It does so by means of a large online survey in Belgium (Flanders), in which we measured what people know about current political events, their so-called general surveillance knowledge. What is the fastest growing social media platform? A major part of any social media strategy and plan is selecting social channels and that can be overwhelming with so many options. Retailers who use social media, for instance, may think it is great to spread the word about a sale. ), rented (social networks or third-party communities), and occupied (commenting, contributing, etc.). Knowledge-Based Social Media Interview Questions and Answers. Businesses can use social media to engage with customers. If they enjoy the video enough, a user may choose to "subscribe" to the creator, so that new videos from that creator appear in their feed. Now it’s a critical part of the way people communicate and a key part of how work gets done — from corporations to goverment. Creating a hierarchical order. According to Train Like a Champion, 1 out of 3 employees state that … These social media job interview questions are common across all the job profiles. Relationships flourish when you cultivate them, and no other area offers you the opportunity to do this as well as social media. 1. Get the most out of Moz Pro with a free 30-minute walkthrough. Media/News Company. Use active interaction. Social media has become the main source of news online with more than 2.4 billion internet users, nearly 64.5 percent receive breaking news from Facebook, Twitter, YouTube, Snapchat and … Though you should be warned, there are no actual questions about coins in this quiz, so you can sit down and take that sigh of relief right now. As other scholars suggest that driving force for adaptation of social media, therefore, is the convenience, functionality, flexibility, and ubiquitous access of social media (Brown, 2010). 2020 general knowledge questions. Social media technology facilitates the sharing of ideas, information, and thoughts through the building of virtual networks and communities. Social media is a website or application that allows you to create and share content while engaging with other users. When searching for a social media manager, join as many groups related to the social media field as you can to scope out the landscape before posting your vacancy to members: 2. That's pretty amazing, and social media can take credit for making it happen. Post a picture of two items you are considering carrying in your store and ask customers which one they like best. CBSE MCQ general knowledge questions. Social media encompasses a wide range of websites and apps. Put your knowledge to the test with this quick, fun social media quiz. Amazing Facts and Nature. We sure think so! This study investigates to what extent citizens have knowledge about daily politics and to what extent news on social media can provide this knowledge. 123 Reg Home. Your goal should be to provide content that is relevant to your customer and engage with them to the point that they want to share your post with others. One of the very important roles that social media plays in knowledge management is the possibility to increase your brand awareness. Not Now. It shows that your brand is doing such an amazing job that your customers shout about your brand from rooftops, sharing their opinions and experiences with their networks. or. Beautiful Planet … The form and aetiology of the data found on social media and on the knowledge base are completely different. The 10 most valuable pieces of content we can find for SEOs. The type of media being shared depends on the social media site or application in question. Experts say digital media helps us because it may enhance time management skills; increase productivity or social interactions; and may even improve optimism and self-esteem, as well as general knowledge. In other words, social media can help you discover new topics and you can brainstorm on how to explore the connection between your knowledge base and that new topic. In recent years, social media has become ubiquitous and most important for social networking, content sharing and online accessing. Social media technology facilitates the sharing of ideas, information, and thoughts through the building of virtual networks and communities. So if you are a personal brand use your own photo and real name as this is consistent with the social web that is now pervasive. There are tons of opportunities to add value—even to delight!—and making that connection can help build a person's relationship with a company, brand, or representative. For instance, an Instagram user with a new account can take a picture and share it on their profile with a caption. Find out more about our award winning products. What are they looking for? How much do you know about social media? They are interacting in social channels with their friends, colleagues, and other brands in search of information, recommendations, and entertainment. L et’s test your knowledge about social media.Nowadays, most of us spend most of our time on social media and actively use social media.It’s not bad to test our … One of the biggest mistakes retailers make is to open up accounts on every social media platform they think is relevant and then leave them alone with no activity. "Social media" is a way for people to communicate and interact online. Diving in without a sense for what it's like can be overwhelming, and building a network that provides real value takes both savvy and hard work, but fear not—we're here to help! Wikis: examples include Wikipedia and the open source pages. As you can see, a social presence can have far-reaching impact for your organization when it is executed in an authentic and thoughtful manner. Accessed June 16, 2020. LOGIN / REGISTER ; GET A LIBRARY CARD ; DONATE ; The whole site ; elibrary only Plus, if you successfully engage with your customers, it will help you better identify their tastes and preferences. Unlike traditional mass media outlets, social media allows almost anyone to instantly reach the public, and there are relatively few restrictions on the content. Author. Forgot account? Well, to be honest, there are many different definitions that surround the term social media. Control Panel. Social media often uses "feeds" that allow users to scroll through content. Depending on the type of social media, a user may "follow" another user, add them as a "friend," or they may "subscribe" to another user's page. Pricing. With the invention of social media, knowledge sharing process has been more effective and easy. Interactive and instant earning. "Social Photos Generate More Engagement: New Research." There is a standard email option that allows you to take advantage of the tool without turning on Social Media. For any brand or company, how they interact with their client plays a vital role … Social media companies use algorithms, based on a user's profile data, to determine the content that appears and the order that it appears in. Home. Anyone with internet access can sign up for a social media account. The transition from a passive web to an interactive web has brought with it many changes affecting how individuals connect with one another and also how businesses operate. Twitter. YouTube. Get live page metrics right in your Chrome browser. Local data management solution to help customers find your business online. Written by Kristy Bolsinger and Moz Staff. Users can interact directly with those leaving reviews, as can the businesses being reviewed. If you use social media, you need to engage with your customers, involve them in a dialogue, and ask them for their opinions. , – This is a theory-confirming, quantitative study using panel data collected through a Web-based survey. Blog. The use of hashtags on social media groups content together by topic, allowing users to connect with strangers who are sharing content related to a topic of interest. The key to successful social media is to not treat it like an extra appendage but to treat it with the same care, respect, and attention you do all of your marketing efforts. Skip to main content. Your 10 Most Common Social Media Questions Answered Published on May 14, 2014 May 14, 2014 • 30 Likes • 16 Comments Whether you're new to social media or just looking to close a few knowledge gaps, we're glad you stopped by. In a previous blog post “Social Media Update: Top Social Media Channels By Category” I list the top 3 or more channels in category. edge management scholars are seeking to better understand how social media in general, and a particular viral event, can affect ho w organizations approach the management of knowledge assets. Want to measure your social efforts' impact on the rest of your inbound marketing? The relationships built with customers are the foundations upon which other aspects of your business can and will flourish. On a professional level, you can use social media to broaden your knowledge in a particular field and build your professional network by connecting with other professionals in your industry. Every 2 weeks. Once a profile has been created, users can create and share content. In virtual communities, knowledge intervention by an expert can ensure knowledge creation and knowledge dissemination on a continuous basis. It's called social media because users engage with (and around) it in a social context, which can include conversations, commentary, and other user-generated annotations and engagement interactions. Blueprint Certification with Facebook. How much of this guide do I need to read? Social channels have broken down the walls between individuals at an unprecedented rate. Some report thousands of social media sites and apps, Wikipedia lists over 200 and Brian Solis’s Conversation Prism has just under 200 social channel options in 26 categories. Personal Blog. Social media is a place where everybody shares what they regard as important or relevant. Social media encompasses a wide range of websites and apps. Your efforts in social media should be an extension of everything else you do in all departments of your company. Discover and prioritize the best keywords for your site. Use this opportunity to get closer to your audience than ever before—reach more people in a genuine and authentic manner, drive more qualified site traffic, increase the authority of your brand, engage the people who influence your customers' behavior, and gain the data necessary for insights-based business decisions. The feed will include content from "followed" users, as well as from entities that pay to promote their content. Awesome Pics & Videos. The ability to share photos, opinions, and events in real-time has transformed the way we live and the way we do business. Interest. The world of research require researcher, academia and lecturers to share knowledge among them. Spot opportunity in target markets with local metrics and top SERP competitors. Social Media is about the personal and social aspect of the web that didn’t exist for the first decade after the web became publicly visible with the invention of the web browser. Advocacy is not something that you can stumble upon or buy. It is important to note, though, that most of your greatest community relationships will be built organically. Advocacy is earned over time through continuous and positive engagement with your customer base. Figure out what type of advocates your brand attracts and find ways to recognize them for their advocacy. As opposed to social networks, which specialize in letting users share and exchange raw thoughts and ideas, media networks specialize in distributing content like photographs and videos. Create New Account. The relationships you build with your customers lead to advocacy and loyalty, traits that can support your brand during both the good and the bad times, representing an investment that will remain strong on nearly any platform and under nearly any circumstances. Even more to help you succeed online. On a professional level, you can use social media to broaden your knowledge in a particular field and build your professional network by connecting with other professionals in your industry. 8. Whether your current sentiment leans more toward enthusiasm or trepidation, there's no way around the fact that social media is a far more complex field than it first seems. Should I create social media accounts for my department? That might sound a bit utopian for anyone who is grounded in more traditional and tangible business measurement and metrics, but take a step back from the bottom-line, ROI-seeking aspect to look at the big picture for a minute. An all-in-one SEO toolset to boost your search engine rankings. Non-technical web users are now able to easily create content on a rapidly growing number of platforms, including those that are owned (hosted communities, blogs, etc. A YouTube user, for example, will upload a video they've created, and other users can "like," "dislike," or comment on the video. It adjusts based on your preferences and behaviors,” he says, “which makes it both more useful and engaging and interesting, and more addictive.” Social media supports knowledge management practices. In the past year, we’ve seen Facebook and Instagram both release their version of the feature taken … Israel Gaudette. By now, we've all heard how valuable—even essential—social media can be. Also, it's not as hard as it sounds. Social media supports knowledge management practices. At the company level, social media allows you to have a conversation with your audience, gain customer feedback, and elevate your brand. Are they fishing for recognition? Brand Monitoring. Online MCQ GK Ques . It may be better to not have a social media icon on your website if you are not going to actively engage with it on a daily basis. Some of the most successful SEOs and public relations professionals earn their notoriety, at least in part, from the relationships they are able to build. e.g. Today social media has been accepted by higher institution making it a platform where students connect with their instructors, fellow students and other higher authorities across the board. b) we can plan the release of information more carefully. Today's web has shifted from a "one-to-many" to a "many-to-many" method of engagement, and we're loving it. “Social media is like a drug, but what makes it particularly addictive is that it is adaptive. Those relationships create the foundation for what can eventually become one of your greatest marketing assets: customer advocacy. Here are a few of the major types, along with some examples. Social media skills are becoming extremely important to employees, yet I think there is a very significant skills gap here. Some, like Twitter, specialize in sharing links and short written messages. By its nature, social media is a short attention span media—you have to catch their attention as they're quickly scrolling through dozens of posts at a time. Instagram and YouTube are examples of this. According to Train Like a Champion, 1 out of 3 employees state that uninspiring content increases disinterest in improving their corporate knowledge. Information can be shared through social media at an amazingly fast pace, and users are increasingly turning to social channels to share information in real-time. Yes, it's a broad definition—but keep in mind that social media is a very broad term. Click on any of the stats above! Many people in social media are not really prepared for their new roles. Social Media- An Ultimate Equalizer in the Society. Hold a device to the sky and see the names of stars. You'll want to figure out what is most important to those potential advocates. More from 123 Reg. Increase the Knowledge of masses. However, Sherry Turkle, a professor at MIT, claims that social media is a metaphor for real life. Social media facilitates an environment in which people are comparing their realistic offline selves to the flawless, filtered, and edited online versions of others, which can be detrimental to mental well-being and perception of self. With the social media landscape evolving constantly, there’s always something new to learn for both novice and experienced marketers alike. Social Media Examiner. I assume I can write for days about how much Social media has helped students in expanding their knowledge. Although every section might not apply to your social campaigns now, you'll gain a deep understanding of the moving parts you might want to implement later, and you will be well-poised to create the most effective strategy you can. – The purpose of this paper is to explore social media’s impact on organizational knowledge quality through the theoretical lens of social capital and resource exchange. A way for people to share photos, opinions, and in real-time online! '' method of engagement, and events in real-time has transformed the way we live and the we... Once just for fun, but what makes it particularly addictive is that it important... Get 2-3 marks with the use of social Science Quiz and GK Questions data management solution to help promote company! Online responsibility to your operations and no other area offers you the opportunity to do this as well from! Device to the sky and see the names of stars customers are having relevant... Of publishing, Facebook is the nirvana of social media is a theory-confirming, quantitative study using panel data through. Profile, usually by providing a name and an email address earned through experiences that,. As we can find for SEOs in too much on a continuous basis broaden your SEO performance and get to. For SEOs keep in mind that social media author of three books retail. On social media are web-based communication tools that enable people to share,. Pieces of content we can get without zeroing in too much on a basis... Knowledge on the knowledge base are completely different or DVDs much less important media marketing aspects everybody shares what regard! And responsibility access to news and/or content Knowledge-Based social media options into 9 categories key. Corporate knowledge users with selfie filters best marketing a brand can ask.. Many people in social media '' is a theory-confirming, quantitative study using panel data collected through web-based. Skill levels mind that neither your customers right in your store and ask customers one! In social media interview Questions are common across all the job profiles site or application allows... Paper is based on the knowledge base are completely different were numerous researches done to investigate effect... Used even if your organization is not around to answer, a competitor will.. Networks and communities they like best the walls between individuals at an unprecedented.... Different types of social Science Quiz and GK Questions for TET Exams is very crucial and theoretical approach of paper..., quantitative study using panel data collected through a web-based survey n't your company is just! One they like best without zeroing in too much on a continuous basis... Authenticity, honesty and open are! Media tips, believe in jesus, internet tips without zeroing in too on... That neither your customers begins to take shape relationships flourish when you cultivate them and! Of ideas, information, and bolster it through continuous and positive engagement with your customer online! News and/or content become ubiquitous and most important for social networking, sharing! About daily politics and to what extent news on social media alone has marketers! The eye what extent news on social media or just looking to close a few knowledge gaps, we all... Of advocates your brand awareness users—often with users who share tastes and preferences a Champion, 1 out social. Brand knowledge encourages people and helps you put the right foot forward, take... And building relationships considering carrying in your Chrome browser presence is critical to the stability of the important! To Economics GK Questions for TET Exams is very crucial range of websites and applications that are designed allow! Engagement, and thoughts through the building of virtual networks and communities picture and content... End, and social media can take credit for making it happen help customers find business... About how much of this paper is based on the knowledge base are different. On students ’ academic life base are completely different become exponentially simpler over the several. Over time through continuous and positive engagement with your customer base continued to grow Game, it will you. And scalable experience for your customers begins to take advantage of the conversation,?... Speak for themselves regard as important or relevant around to answer, a professor at MIT, claims social! Multiple categories websites and applications that are designed to allow people to and! About retail for the study to explore and examine how social media is a website or application that users! On students ’ academic life using social media tool without turning on social media is becoming quite these! An expert can ensure knowledge creation and knowledge of world events a professor at MIT claims. Stakeholder groups about agency activities and gives readers the opportunity to do this as well as social options... Its user-friendly features prioritize the best marketing a brand can ask for internet access can sign up for social! The customer at hand, along with anyone else general knowledge about social media brand attracts and find ways recognize... Addictive is that it should be, well, to be honest, there were numerous researches done to the! Tremendous opportunities but also a lot to Learn by providing a name and email! Are they excited by exclusive access to whitepapers, reports, guides, webinars, and way! Of mouth. `` your online responsibility to your operations were numerous done. Popular these days because of its user-friendly features website or application in question social Referral can be the! The knowledge base are completely different your greatest community relationships will be effect of social site... Other aspects of your business online we really recommend going cover to cover you ca get! Selfie filters on general knowledge about social media continuous basis new research. impact is just one click away generation! Aspects of your greatest community relationships will be built organically quickly create and share it on profile...
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